Ivy League Ad Panels!
Capitol Outdoor debuts in downtown New Haven with new out-of-home ad panels. There will be 60 illuminated units, conveniently located with Go New Haven Go bike share stations, owned and managed by P3GM.
The country’s first planned city, New Haven is the central business district, and was designed around the 16-acre New Haven Green, which is at the edge of Yale University. Capitol Outdoor ad panels will offer access to people attending the numerous concerts, festivals, marches and social events hosted at The Green each year. Urbanites and professionals will have a new way to learn about exciting new products and upcoming events.
Currently there are no street furniture assets in this market. The inventory will provide an exclusive opportunity to cover the hard-to-reach downtown core. The displays consist of 60 ad panels, 6 feet high and 4 feet wide, located at the city’s bike share stations, mimicking Capitol Outdoor’s successful plants in Hoboken and West Palm Beach, Florida.
The New Haven area is also surrounded by the city’s tallest office buildings, New Haven City Hall, Federal County, restaurants, shops, apartments and many historic churches. Downtown is home to many well known museums, theaters, and an increasing amount of shops, restaurants, and nightclubs — many of which cater to the city’s growing number of young professionals and large student population.