advertising effectiveness

Success Factors

Success Factors in Outdoor Advertising There are few factors determining whether outdoor advertisement will be successful or not, and they are incredibly important for professional outdoor advertising companies to understand. Capitol Outdoor, with our top-notch customer service, is here to answer any questions you may [...]

2020-12-21T16:23:22+00:00August 5th, 2016|Categories: Tips for Effective OOH|Tags: |

Cost Effective Advertising

One of the reasons for the great popularity of billboard advertisement is the cost effectiveness.  This medium is cheaper than many and still attracts great numbers of people. It costs less than a dollar per hundreds of people who will see the billboard on their [...]

2016-09-14T22:54:09+00:00March 12th, 2014|Categories: Feature|Tags: |

Following Advertising Trends

Do you follow advertising trends? If you pay attention to ads and billboard advertising, you’ll see that once a company runs an incredibly successful ad, others start to imitate it. Then the trend catches on nation- or even world-wide, and suddenly a large majority of [...]

2016-09-22T02:15:46+00:00December 1st, 2013|Categories: OOH Industry|Tags: , |

The Best OOH Mediums For Your Campaign

Wallscapes and billboards are a great way to build brand identity, increase sales, build awareness, launch new products and also create interaction with the consumer. Most companies use outdoor advertising in their marketing strategy as well as other mediums of advertising such as print, television [...]

2016-09-26T17:44:53+00:00August 1st, 2013|Categories: OOH Industry|Tags: |
Go to Top