Branding

Company Value Measured by Brand

There are plenty of consumer products competing with each other. The most successful in each sector are likely to be those that have established trust and loyalty with the consumer. When it comes to the brand advertising definition, it revolves around creating faith and trust [...]

2019-10-22T19:08:31+00:00May 10th, 2014|Categories: OOH Industry, Tips for Effective OOH|Tags: |

Advertising Promotes the Brand Promise

Have you asked yourself, what is brand advertising? The brand can be boiled down to one simple concept: a brand makes a promise. Consumers who have developed trust in a brand name have done so for a number of reasons. A trust-worthy brand regularly delivers its promise and [...]

2019-10-22T19:08:31+00:00September 13th, 2013|Categories: OOH Industry|Tags: |

Delivering a Brand Promise

Launching a brand that can successfully secure market share is not always easy. Companies that are not succeeding at this often lack focus in their brand advertising. They may have a range of products, but lack a particular marketing strategy. They make their products available to consumers [...]

2019-10-22T19:08:31+00:00March 13th, 2013|Categories: OOH Industry, Tips for Effective OOH|Tags: |

What is Brand Advertising?

Anyone starting out in business will get advice from all sides, some of which will be extremely valuable. Finance is crucial in any start up, especially when considering whether or not it is necessary to borrow in order to launch the venture. A good business [...]

2016-09-28T22:04:47+00:00February 20th, 2013|Categories: Feature|Tags: |

The Whole Is the Sum of the Brands

Brand advertising is strategy to create loyalty and trust in a brand name and the quality it provides. Brands may be in any business sector, but the principles of advertising remain the same every time. There is no substitute for having a good name. Everyone has [...]

2016-10-09T01:22:34+00:00September 9th, 2012|Categories: Feature|Tags: |

Brand Development

The cost of developing a new brand can be prohibitive, resulting in a fairly recent trend of extending established brands to cover new products that a company is looking to introduce. Consumers will already know the name, so the challenge is to ensure that the [...]

2019-10-22T19:08:32+00:00July 1st, 2012|Categories: Tips for Effective OOH|Tags: |

Routes to Brand Establishment

It is wise to use the lessons that have been learned by others to develop a marketing strategy with branding advertising at the core. There are many strong brand names that have established themselves and what they stand for over the years. Brand establishment, recognition and [...]

2019-10-22T19:08:32+00:00August 26th, 2011|Categories: Feature|Tags: |

Branding Advertising Agency

What is Brand Advertising? It is devising and implementing a strategy to reach an audience that responds by buying into what the brand offers, and to develop an automatic association with quality and reliability. A great branding advertising agency knows that the consumer is the most important [...]

2019-10-22T19:08:32+00:00June 25th, 2011|Categories: OOH Industry|Tags: |
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